Lead management is often overlooked. Our scientific consultants are known for asking the tough questions. But there is one question that often gets a different answer every time you ask a new person, What is your definition of a lead? Sounds simple, however, in many organizations this is one of the key issues in the boardroom.
Leads Left Behind
Sometimes, companies focus on how many leads are created through demand. Sometimes those same leads created get lost in the shuffle. This is where leads go to die. Let us help resurrect your lead flow.
Sales Ops + MOPs
Being besties with your sales ops team is a key component of any successful MOPs team. Ready to find out the secret sauce to doing so? Just ask.
Lead Funnel, No.
It used to be the cool thing to talk about the lead funnel. However, customers don't buy in a vacuum or funnel, rather, they pop around on the internet, ask their peers for ideas and finally probably know more than you do when your SDR calls. Let's turn that around and meet the leads where they are.
Having a digital playbook for your lead management strategy is a great way to provide documentation and create a living document for the entire sales and marketing team to align on.
“Throughout our operational partnership, we worked on the development of a successful lead management process and SLA program. "
Matthew Petrosian, Senior Revenue Ops Director
No Fee Consultation
We specialize in projects that are aligned with corporate strategy and user experiences that drive results.
A FEW OF OUR RESPECTED CLIENTS